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Design Web Hosting Tips

WordPress SEO made simple 101

WordPress SEO made simple 101

WordPress SEO The 6 Steps Simple Guide

WordPress SEO

WordPress has always been praised for being the BEST SEO and content management system out there. Even straight out of the box. But there are still some basics that need to be followed to improve it even further and have that edge on everyone else’s website. If everyone were to use plain WordPress than wouldn’t the SEO optimisation just be the standard? How do I get more views on my WordPress website? Well follow this guide and we will teach you what plugins to install and how to optimise them to get ahead of everyone else in your industry and rank 1 in google just by doing some WordPress SEO optimisation!

Remember as always if you like our content Please share it on Facebook for others to learn as well!

Now lets jump straight into it!

Step 1: Check your privacy settings

This is a very basic step, but probably the most important one. This is due to the fact that if your WordPress website is set to private you wont even be shown on google. Which is the whole point of this tutorial to get put on google, and increase your WordPress SEO.

privacy-settings-WordPress-SEO

Make sure to check that the setting is set to the option that says: “Allow search engines to index this site.”.

Step 2: Optimise your permalinks

By default WordPress uses the ‘simple’ ‘gross’ ‘bland’ URLS which may look something like this http://www.example.com/blog/?p=20

For WordPress SEO and SEO in general as well as user friendliness we want to change this as soon as possible! The longer you wait the more effort you will need to put in at a later date!

Thankfully WordPress makes it super simple to change this and make your website more SEO optimised.

So head over to Settings –>Permalinks and choose the option that says “Post Name” or enter your own custom URL structure below.

post-name-WordPress-SEO

Step 3: Installing WordPress SEO plugins

If you are unsure how to install a plugin head on over to our tutorial on how to set up a WordPress website.

All In One SEO Pack

We recommend installing an all in one WordPress SEO plugin. This allows to quickly add a meta info (The description and title shown when you appear on search platforms such as Google). We at HBHosting have tried many different plugins and have found that Yoast SEO has been the most simple and effective plugin to use!

But remember don’t just take my word for it, remember to try out a bunch of plugins as well to find the most suited one for you.

Google XML Sitemaps

A sitemap is basically every link you want to appear on google. This can be done manually OR it can be done through a plugin and save you a lot of time!

Google XML Sitemaps is my favorite plugin to use to create sitemaps, as it automatically regenerates the file for you every time you create a new blog post or page! HOW EASY IS THAT!

Step 4: Choose An SEO-Friendly WordPress Theme

Choosing a theme that you like and think looks nice is one of the most important things. Why would anyone like your website if you don’t even like it?But another factor to take into account when creating your WordPress Blog is to ensure it is SEO optimised.

Another issue is some themes do not properly utilise H1, H2, H3, H4. Content positioning or are simply coded poorly causing your WordPress SEO to drop dramatically.

What to look for when picking a theme

Here are some things you will want to look for while choosing your WordPress theme.

  • The site title should be an h1 heading on the homepage and an h2 heading on other pages
  • All post titles should have the h1 tag
  • Breadcrumbs navigation
  • Next and Previous post links
  • Related Posts on single posts
  • Clean semantics – check with W3c
  • Make sure there are no “fishy” links in the theme pointing to sketchy sites – this will lead to many of your viewers leaving fast which will drop your SEO rating

Built-in SEO optimisation?

This is not a must when picking a theme as the above plugins will ensure adequate coverage in the SEO department. But is is a bonus. So don’t stress if the theme you just bought does not have a built-in SEO optimisation as this is easy to workaround.

Step 5: Add Analytics Tracking To Your Theme

This is not a necessary SEO step but it is nice to track your progress and see how many people view your website each day/week/month and track your improvements.

For this, there are hundreds of plugins you can use but as always we trust Yoast. Their analytics plugin is called Yoast Google Analytics Plugin and this is the one you should use.

Step 6: Write/Add Epic Content

And for the final most fun part of running a blog. WRITE YOUR CONTENT! Ultimatly the biggest factor of your WordPress SEO is not about which plugins you installed or what theme you used or how much you pay someone to advertise your site, because at the end of the day, if you do not have content, or have poorly written, or misinformed information. People will not come back. So remember follow the above steps to help you out to get found. But ensure you write out quality content that adds to people so that they will want to share it and come back, and I promise you. If you followed this last step especially but all of them all together your WordPress blog will explode with views!

Summary

If you start with the basics and perfect those, it will make your SEO work in the future much easier. I’ve seen a lot of people not change their permalinks until they had gotten attention, and then have to redo most of their website.

Start with the basics and your blog will explode. Do not do what I did and have to start your website from scratch do it right the first time and your WordPress SEO optimisations will not need as much focusing in the future.

As always again if you liked the content please like and subscribe I mean share this on Facebook, Twitter, Instagram and allow others to find us too!

© Copyright 2017 – 2020 | HBHosting | ABN 12 718 788 074 |

Categories
Brand Development Design Web Hosting Tips

How to Start a WordPress Blog – 5 Easy Steps (2020)

How to Start a WordPress Blog – 5 Easy Steps (2020)

Have you ever wanted to start a WordPress blog, but have read so many different posts, articles, tutorials and have come out of it being more confused than informed? HBHosting has put together a simple 7 step guide for anyone to use to get started straight away!

No matter if you are 13 years old or 65 years old we are sure this guide is so simple anyone can get started right away!

What you need to start a WordPress blog

  1. A domain name
    • This is what people will type in their search bar to get to your blog. (eg: HBHosting.com.au)
    • Cost: $15 AUD+ per year
  2. Web Hosting Plan
    • This is where you store all your files on a reliable server to get it live on the internet.
    • We recommend our Starter plan to get started.
    • Cost: $4 AUD+ per month
  3. 30 min of your undivided attention!

Yes, that is correct you can start your blog in less than 30 min of your time and by spending only $19 in your first month! However, if you continue reading we will show you how to get a domain name for free!

What we will be covering

  • How to Register a Domain Name for Free
  • How to Choose the Best Web Hosting
  • How to Install and Setup WordPress Blog
  • How to Change Your Blog Design Template
  • How to Write Your First Blog Post
  • How to Customize a WordPress Blog with Plugins
  • How to Setup Google Analytics Tracking
  • How to Optimize Your Website for SEO
  • How to Make Money From Your Blog

So are you ready? Let’s get started!

Step 1 – Setup

The biggest mistake people make when setting up is using the wrong blogging platform. Thankfully you have come to our post on how to get your WordPress blog set up so you do not make the same mistakes as others have in the past.

For 95% of users, it makes sense to use wordpress.org. Why is this? It’s because it is free to use easy to customise, many free plugins and can be hosted anywhere anytime and fully customisable!

You might be wondering why is WordPress free? what is the catch? The simple answer there is no catch, you just have to set up and host it yourself.

In super simple terms, you need your own domain name and web hosting

A domain name is what people type to get to your website. This about Google.com or HBHosting.com.au

Web hosting is where your website’s files live. It’s your website’s house on the internet. Every website needs web hosting.

How to order a domain name & Web Hosting (the simple way)

Step 1: Open up HBHosting‘s website in a new tab
Step 2: Scroll down to where you see different web hosting plans
Step 3: We will be selecting the $4 plan as that is all you need for your blog for now.
Step 4: Follow the prompts to register a new domain. Here is where you choose what your domain name will be.
Step 5: Continue until you check out and pay
Step 6: You’re done you are now the proud owner of that domain name and have webspace as well!

Step 2: Install WordPress

To install WordPress on your web hosting plan at HBHosting there are two ways to do this.

  1. Yourself (takes 2 min) – Free
  2. Asking us (takes 2 min) – Free

It just depends on what you want!

Step 1: Log into our client area.
Step 2: Click services
Step 3: Click the service you just ordered
Step 4: Click login to cPanel
Step 5: Scroll all the way to the bottom where you will see WordPress manager
Step 6: Click New Site
Step 7: Follow the prompts to set it up.

And you’re done you have now set up WordPress on your own website!

Step 3: Customising your blog

Now for the fun bit, making the blog yours!

We recommend installing the following plugins. This is done by logging into your WordPress admin area.

The usual URL for this is www.yourdomain.com/wp-admin

Once you have logged in on the left-hand side you will see a heading called plugins. Click that, and then at the top of the page click add new.

Now that you are there you will need to install and activate the following plugins.

Plugin List
1. Elementor – Drag and Drop website builder
2. Yoast SEO – Easy to use SEO manager plugin
3. Litespeed Cache – Speeds up your websites load times
4. ExactMetrics – Tells you how many views you get a day

Once you have installed all of those its time to create your Blog!

On the left-hand side (the same place you found the plugins heading). Look for pages. This is where you can create and edit all your websites pages. Not blog posts we are still getting to that!

Click ‘Add New’, and at the top, there is a button saying edit with Elementor. Click that and it will take you to your page builder

Yes I know it looks terrible right now. But hold on we will make it a blank page.

Step 1: At the bottom left there is a setting button click that.
Step 2: Change the page’s title from Elementor to Home, or whatever this page will be
Step 3: Change page layout to Elementor canvas
Now you can start your page from scratch and really make it your own!

You can follow the above steps to do the exact same thing for blog posts but under the heading posts instead of pages! How easy is that!

Step 4: Optimising SEO and Getting Found on Google

Now a lot of people make this sound much harder than it really is, but in essence, to deo basic SEO, you can do it on your own with Yoast SEO.

Click on Yoast SEO on the left hand side, and follow their step by step guide on setting up their plugin!

But that’s, not it. A massive tip for SEO optimisation is to have on-page and off-page SEO.

On-page SEO is anything you write on your website. For example, having your keywords repeated throughout your pages and blog posts. This will let Google know what the posts are about.

Off-page SEO is having people link to your website.

That’s all great, but even if I search my own website I am not on google? What do I do? This is because you have not added your site to google. To do this go to Google Webmasters and register your website there – Again this is free!

Step 5: Making Money

So you might be done, everything is set up, you have a bunch of amazing posts. But now how do I pay for it and cover all my costs?

This is where you research into the niche you have chosen and find website’s that have affiliate marketing.

For example, if you were talking about web design or hosting you could sign up to HBHostings. Affiliate marketing program and earn a % of every sale you brought in. This is possible to do with every industry out there you just have to look for them!

If you have made it this far into the blog post we would like to thank you, and if this has helped you in any way please share this on social media to help others get the help they may need!

Best of luck everyone!

© Copyright 2017 – 2020 | HBHosting | ABN 12 718 788 074 |

Categories
Web Hosting Tips

Web Hosting And The Reasons It Is Time To Make The Switch

Web Hosting And The Reasons It Is Time To Make The Switch

Web hosting is essential in running a website. With the numerous web hosting providers out there, choosing the one that suits your web hosting needs is a challenging task. Especially if you choose the wrong web hosting provider as one bad experience may be enough to choose another.

Reasons You Need to Leave Your Current Web Hosting Provider

Additional Charges: If your monthly bills include unknown fees that you are completely unaware of, make sure to get in touch with your web hosting provider. This way, you will know what the fees are for. A provider should be transparent and clear about the fees they are charging customers. If you receive inflated bills, it only goes to show that the company is not honest with you. If you are purchasing a hosting plan, read the terms and agreements before making a commitment to the provider. Ask questions regarding your billing statement to ensure that you know what you are paying for.

Downtime: Server downtime can hurt your website especially if your business heavily relies on the server’s consistency of running it. A reliable web hosting service should offer at least 99% of server uptime. It is not a good sign if your provider’s downtime happens more often than usual. This can cause your own customers to abandon your business as well. You need to ask for a refund if the problem becomes persistent.

Unreliable Customer Support: Technical problems are inevitable when running a website and a good web hosting service provider has reliable customer support for their customers. Keep in mind that downtime and errors will cost money. If no one is available to resolve the issue, you are losing both customers and money. You need to switch to another provider if you are paying for the services that are unavailable most of the time.

Does price really matter?

Due to the fact that web hosting is an intangible service, choosing a web host service provider requires blind faith. However, this does not really mean that you are going to settle for less. While there are cheap and expensive hosting companies, you should not be too focused on the price. There are many ways to find out if a web host service can provide you seamless hosting experience.

When choosing or switching web-hosting providers, make sure you understand the pricing schemes and the features on offer. You will need to know the type of hosting your website needs so you can prevent spending on unnecessary features. Since price is not a good indicator of quality, look for web hosting service that is capable of providing reliable customer support, less frequent downtime and transparency in terms of pricing.

© Copyright 2017 – 2020 | HBHosting | ABN 12 718 788 074 |